Robin Maiden – Leveraging New Media and Social Media
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Posts from — December 2007

Proximity isn’t about Geography

I’m continually amazed what our new technology can do.  Through podcasting and new media, I have made many new friends and Friends around the world.  I feel very lucky that I’ve been able to connect with people who have similar interests AND then get to know them.   I know this isn’t breaking news, but I think of how isolated some of our unique thinkers from our past must have felt.   Now with the new tools, we can gather, virtually, around a common interest.  This is changing the world.  National borders have less of a meaning.  Local clubs have less meaning.  Geographically local anything has less meaning.  With the internet, global is local.  People are clumping together around common interests rather than local interests.  This virtual clumping leads to a proximity that is tangible, but has nothing to do with geography.  Is this leading to a diminuation of geographical entities like national governments?  Will there be a power shift from geographical power to virtual proximal power? 

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December 12, 2007   No Comments

Threat and Error Management

I am working on a special project at my airline.  As part of the training, we had a review of Threat and Error management.  It is a tool used to improve safety at many airlines.  Here is the really short version…

Threats are those things that we don’t have control over.  These can be environmental, operational, and more; that’s weather, traffic, mechanical problems…

 Errors are just that – things we do wrong.  We can make procedural errors, judgement errors, and more.

 I’m being purposefully vague in my terms because I really think there is a cross-over into other businesses.  Here’s what I mean.  Every business should survey the landscape for possible threats and have a plan for those threats when they do occur.  The business should have a method to identify those threats when they do appear.  Similarly, identification is the key to internal errors.  You have to identify them before you can take action to correct them.

It’s said quite often in the aviation business that no one single item caused an accident, but rather a chain of events.   If any link in the chain could have been broken, the accident could have been prevented.  

So, the take away:  Do you have systems to identify the external threats and the internal errors in your business?  Do you have processes to mitigate the potential threats and errors?   

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December 11, 2007   No Comments