Posts from — August 2008

@ricksanchezcnn Good job integrating new media into big media.

Do you twitter? Rick Sanchez at CNN does. Maybe you should too. I was watching CNN over the weekend and was fascinated to see Rick Sanchez integrating twitter right into his newscast. He led a panel discussing Barack Obama’s choice for Vice President. The real story was out shined by political immediacy and glare of the left and right wing panelists.

He gracefully posed questions from his Twitter feed and from his Facebook wall to the panelists. I was less interested in the content than the fact he was making his newscast interactive and engaging some of his audience in the conversation.  THAT was the real story to me.  Twitter and Facebook were being use by mainstream media.

I commend Rick for experimenting, learning, and pulling from the new media arena. He tried to make some news by showing the disparity between the McCain and Obama campaigns’ use of new media. The numbers pointed dramatically towards the Obama camp. Will new media / social media “pick” the next president? Just ask the Clintons. Did Obama’s new media / social media efforts beat out Hillary Clinton’s efforts? Looks like it to me. I’ll bet she doesn’t make that mistake again. Just watch.

Leave your thoughts about how new media / social media is changing the world around us… from politics to news. Follow me on twitter: http://twitter.com/robinmaiden

Perceptions and Reality about personal goals and expectations – That’s what the blog buzz about the latest New Media Expo is all about. Some people have complained about the Expo this year as compared to years past.

I did attend this year and have attended every year since the beginning. I can tell you about the reality I saw. The Expo has changed. The venue has changed. The participants have changed. But, that’s OK. I’m in this for the long haul. Change doesn’t always mean bad. It was just different. I want to know what is going on in podcasting and new media. I want to strengthen my relationships. I want to build new relationships. I want to see the latest tools, technology, software and such. And I did. I went. And I’m very glad I did. I wasn’t overly excited about Vegas (been there done that.) But, it worked. People still gathered in the halls and at the bar – smaller groups maybe, but people still got together thanks to Twitter.

It is obvious we all have different goals and expectations about how we fit into the New Media space. The Expo is going to satisfy those goals differently for everyone. I think Tim and Emile Bourquin took a risk and did their best to create a place and space where good things could happen. Good things did happen. They were different from shows past, but good things definitely happened.

This year, I met many people interested in using new media inside the corporation/enterprise: Rene van den Bos and Erik van der Zijden, Donna Papacosta, Mike McAllen , Shwen Gwee, Andy McCaskey, Eric Larson, and Paolo Tosolini , and Shel Holtz . At different times, we had great discussions on New Media in the business and I hope to have many, many more.

While I’m not interested in the “Spring Break” aspect of the Expo, I do miss the dippin’ dots, next day stories of the Libsyn party, and the buzz of Adam sightings. I go to learn, meet, and share. I’m always so glad to meet new people and reconnected with my podcaster friends. Yet, being out and about at the Expo, I still managed to miss others. Well, there’s always next year. I hope to
see you there.

My conversation with Steve Fisher about the history and future of podcasting.  We take a few minutes between sessions at Podcamp Boston 3 to sit and talk.

 

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My presentation on Internal Enterprise Podcasts is complete.  I’ve uploaded the slides to SlideShare.com and imbedded them below.  

My main points in my presentation revolved around Relationships and Expectations.   I really feel success in anything revolves around building and strengthening relationships and constantly clarifying expectations on both sides.   I listened to Jason Van Orden’s presentation and he also spoke consistantly about the “trust factor” and the importance of relationships.